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Sept 28 (Reuters) - Philip Morris International on Thursday said it <br> <br> would be filing a premarket tobacco product application (PMTA) <br> <br> in the United States for its IQOS - https://telegra.ph/IQOS-Japan-%E0%B8%99%E0%B8%B3%E0%B9%80%E0%B8%82%E0%B8%B2%E0%B8%88%E0%B8%B2%E0%B8%81%E0%B8%9B%E0%B8%A3%E0%B8%B0%E0%B9%80%E0%B8%97%E0%B8%A8%E0%B8%8D%E0%B8%9B%E0%B8%99-08-23 ILUMA product in October.<br> <br> <br> <br> <br> <br> The company at its investor day said that while the PMTA timeline remains "hard to predict", it <br> <br> expects the launch of the ILUMA heated tobacco units towards the second <br> <br> half of its three-year forecast period of 2024 to 2026.<br> <br> <br> <br> <br> <br> IQOS heats up packets of ground tobacco but does not <br> <br> burn them, a process the company says potentially results in fewer health risks than traditional smoking<br> <br> <br> <br> A PMTA is required to sell new tobacco products in the United <br> <br> States, with manufacturers required to provide scientific data demonstrating a product is appropriate for the protection of public health.<br> <br> <br> <br> <br> <br> (Reporting by Granth Vanaik in Bengaluru;<br> <br> Editing by Nivedita Bhattacharjee)
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